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Oscar Mayer

β€œKeep it Oscar”

Keep it Oscar is a way of thinking less. With almost no narrative or explanation, our quick-hit 'meat content' is reimagining a beloved brand for the modern-day.

This campaign helped Oscar Mayer land a top spot on Ad Age's Marketers of the Year list.

Featured In: Creativity, Little Black Book, Marketing Dive, Adweek, USA Today, Agency Spy, Adage, Reel 360, Reel 360, and Deli Market News

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Nails

Cardi B. and her nails are at it again. This time solving an everyday sneaker woe like only they can.

Recognition: Cannes Lion Shortlist, D&AD Wood Pencil, Webby, and Clio Bronze

Featured In: Creativity (Editor’s Pick), AdAge, Adweek, The Drum, The Cut, Nylon, Page Six (NY Post), Complex, HypeBae, Daily Mail, Vanity Fair, Bustle, Billboard, US Weekly, Trend Hunter, The Hollywood Reporter, and Allure

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Reebok

Acceptance

Sometimes the hardest thing you can do is accept your family members just the way they are.

Featured in: Adweek Ad of the Day, The Atlantic, Huffington Post, Slate, Mashable, and Business Insider

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Honey Maid

As Real As It Gets

In a world filled with falsehoods and half-truths, there’s refuge. It just so happens to be a giant, 30-foot-tall Chipotle burrito.

Recognition: Cannes Lion Bronze, National Addy Gold, and London International Award Finalist

Featured In: Adweek, Adage, Creativity, Communication Arts, The Drum, Grub Street, Fast Company, The Comic’s Comic, We Love Ad, Le Book, Fox News, Yahoo!, The Laugh Button, Marketing Dive, Bloomberg, and Fortune

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Chipotle

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Bologna Face Mask

Inspired by the masks we used to make as kids by biting holes into bologna, these masks will hopefully bring a smile (and hydration) to faces everywhere.

Recognition: Cannes Shortlist, Clio Shortlist and 3x One Show Shortlist

Featured in: Today, The Washington Post, Allure, The Cut, Fortune, Food & Wine, People, Food Network, USA Today, Thrillist, Yahoo!, Taste of Home, Fox, Nerdist, CBS, New York Post, Market Watch, CNET, ABC, Marketing Dive, John Wilson’s Instagram, and more.

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Oscar Mayer